BlackBerry never left us

The past couple of weeks BlackBerry made frequent appearances at Smartcom. Everywhere staff is testing out the new BlackBerry DTEK50. It seems like most staff are quite wound up about the “return” of the Canadian smartphone. They are, however, quickly reminded that BlackBerry has in fact never left us, they’ve just been hiding behind a series of failed attempts to recapture the smartphone market.

Truth be told, I’ve always liked the idea of owning something from Canada. I like the Canadians. Their Prime Minister is the hottest politician to ever exist and they gave the world peanut butter. Sadly, that is where my love for BlackBerry ended.

At first glance the BlackBerry DTEK50 seems like just another smartphone. The latest attempt of a shrunken giant to regain some of the love it lost.

The phone is good looking enough and most users are fast to comment on the cleverness of the anti-slip back cover. Then again, most mid to high-end phones in 2017 have to be aesthetically pleasing if they are to sell a single unit.

Only once you start using the BlackBerry DTEK50 do you remember that when it comes to BlackBerry it has always been about what is inside. BlackBerry was never supposed to be a hardware manufacturer, just like the BlackBerry Internet Service was never meant to last forever. BlackBerry’s strength has also been in their software.

While the BlackBerry DTEK50 runs completely on Android and has all the features you would expect from an Android phone, it is not untouched by the BlackBerry magic. Google has officially announced that the BlackBerry DTEK50 and DTEK60 are the safest Android smartphones on the market.

We’ve always known that BlackBerry is safe, hence why Obama also used one. Now, however, BlackBerry has taken it to new heights with the DTEK by BlackBerry App. This app allows you to control everything and anything that wants access on your smart device. You will be surprised at the amount of times apps access your personal data on a daily basis, photos, contacts, camera and location. The BlackBerry allows you to have more control over the way that your information is accessed and keeps it safe from hackers and fraudsters.

If security is a priority for you (and it should be), then the BlackBerry DTEK50 should be a real contender for your next upgrade.

Here are the most important specs:
• Fully Android™
• Access to over a million apps on Google Play™
• 5.5″ or 5.2” scratch-resistant display
• Convenience Key
• 8MP front camera with flash
• 21MP or 13MP auto-focus rear camera
• Fingerprint Sensor (DTEK60™)
• BlackBerry Security that protects the private details of your life from being hacked

Watch a video of the BlackBerry DTEK50 here:

To find out more about the latest BlackBerry deals, visit our stores or apply online.

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